lixobags

15+ year mobile application industry veteran, probably product managing multiple apps. If he’s not busy running this website, you can probably find him at the gym shooting half court shots, while playing the latest mobile rpg game.

Whale Segmentation

The origin of user segmentation based on spending patterns was born from the casino ...

Facebook Reaction Marketing

Back in 2016 Facebook updated their like button and added 6 new reactions users ...

A Trendy Facebook Marketing Technique: Emoji

Emoji’s has been a trendy topic for a lot of online marketers looking to ...

The value of the Exchange Market

With successful RPG games reaching the 3 to 4 even 5 year lives operations ...

How Captain Tsubasa’s Tatakae Dream Team incorporates skills into their gacha

Captain Tsubasa Tatakae Dream Team  (キャプテン翼 ~たたかえドリームチーム~) was released back in June of 2017 ...

Facebook Instant Games Initiative

On May 10, 2017, Facebook released their mobile gaming platform, Facebook Instant Games.  This ...

Game Development Cost continue to rise

Its no secret that the cost of developing successful titles are increasing but the ...

Retention Based Gacha

Utilizing Gacha for Engagement Gacha is a monetization model that has withstanded the test ...

What to expect with Offer Wall / Adnetwork Revenue

The User acquisition struggle has given rise to Content Marketing, especially Ad Networks / ...