Koei Tecmo announces ‘Midas’

KOEI TECMO Games have announced its 6th ‘Brand’ called ‘Midas’.  This ‘Brand’  focus’ its attention towards the digital native generation who are in their 20’s and 30’s.  Spearheaded by the Kazuyoshi Fujita (Executive Officer), Midas looks to generate new IP in the smartphone market.  Effective April 1, 2017, KOEI TECMO looks to make its play in this market.

 

Tags:

  • 15+ year mobile application industry veteran, probably product managing multiple apps. If he's not busy running this website, you can probably find him at the gym shooting half court shots, while playing the latest mobile rpg game.

  • Show Comments (0)

Sponsor

You May Also Like

Disney Tsum Tsum inducted into the Billion Dollar App Club

LINE inc. the developers of the hit text messaging app LINE, has announced on ...

Razer looking to disrupt the Mobile Market

Razer is a Singaporean founded, American Company that specializes in Computer Hardware, marketed towards ...

Square Enix’s ‘Gorilla’ Branding

The protection of intellectual property is governed differently in each country.  Japan is a ...