Rakuten announces new Smartphone gaming platform, Yahoo to follow..?

Japan e-commerce company Rakuten has announced that they are planning open up their mobile gaming platform in Japan, sometime this month.

Headed by Shigenori Araki, and X Take Two, EA, Q Entertainment executive with a plethora of gaming market experience in Japan will has setup the the operation unit Rakuten’s new gaming platform.

The platform will be a browser based gaming platform optimized specifically for the smartphone.  With the announcement of this new mobile gaming platform, Rakuten has partnered up with California based start up Blackstorm Labs to develop this platform, investing over $33.5 million in this new venture.  Rakuten looks to release this platform first in the Japan market, where Rakuten’s majority customers subside and will look to branch out their division overseas based on the success in Japan.

With the release of this platform, Rakuten will serve as first party releasing their own games as long as opening this platform to the public for all 3rd party publishers to release  their game as well.  

Rakuten will be facing steep competition as Line has the majority market share for smartphone gaming platform in Japan and my sources has it that Yahoo is attempting the same initiative and are currently working on their own smartphone gaming platform.

Let the games begin.


  • 15+ year mobile application industry veteran, probably product managing multiple apps. If he's not busy running this website, you can probably find him at the gym shooting half court shots, while playing the latest mobile rpg game.

  • Show Comments (0)


You May Also Like

Narrative Driven Mobile games finding its niche in China

Back in April 2012, Square Enix carved out a new niche market by releasing ...

Japan’s Klab sets up a new VC subsidiary: Klab Venture Partners

October 22, 2015, Klab Ventures’ investment has reported setup a new company called Klab ...

BitSummit 2017 Announced for May 20 – 21 2017

JIGA has announced its 5th Annual BitSummit Event “A 5th of BitSummit” which takes ...